Why aren't Europeans calling Israel an apartheid state?

Israel's apartheid is not that different from the one South Africa used to have, both in terms of policy and brutality.

https://www.aljazeera.com/indepth/opinion/aren-europeans-calling-israel-apartheid-state-190410081102849.html?utm_source=Daily+Media+Clippings&utm_campaign=c3f8c8ff98-EMAIL_CAMPAIGN_2019_04_18_04_03&utm_medium=email&utm_term=0_7be6e0b32e-c3f8c8ff98-106828833